Hero Background
Our Vision

THE LIQUIDITY LAYER
FOR LUXURY MOBILITY.

We combine institutional financial strategies with deep automotive expertise to build the infrastructure for the next generation of fleet ownership.

The Mission

We aren't a rental company.
We are the second line.

The exotic car market is broken. Operators are cash-strapped, and investors are disconnected from yield. Braganza fixes the layer in between.

Founded in 2021 by a coalition of entrepreneurs and automotive logistics experts, Braganza began with a simple thesis:Exotic cars are not liabilities; they are high-velocity assets if managed correctly.

We recognized that local rental agencies possess the customer demand but lack the balance sheet to scale. By centralizing fleet ownership and providing "inventory-as-a-service," we allow operators to focus on hospitality while we manage the asset lifecycle, depreciation, and financing.

Braganza HQ Fleet

"We're building the infrastructure layer that operators need but can't build themselves. Financial products and fleet access, engineered for scale."

Damon Harman— Founder & CEO
Team

The Team

A team of entrepreneurs and operators building the financial infrastructure for the next generation of fleet ownership.

Damon Harman

Damon Harman

Founder & CEO

Serial entrepreneur building the infrastructure layer for modern fleet operators. Previously founded and scaled multiple mobility startups.

Elena Rostova

Elena Rostova

Chief Financial Officer

Fintech entrepreneur with expertise in asset-backed financing. Built and exited two financial technology companies before joining Braganza.

Coming Soon
Marcus Chen

Marcus Chen

Head of Fleet Operations

Automotive entrepreneur with 20 years building and operating luxury vehicle businesses. Founded multiple successful rental operations.

Coming Soon
Sarah Jenkins

Sarah Jenkins

VP of Investor Relations

Entrepreneur and investor relations expert. Previously co-founded a venture capital fund focused on mobility and asset-backed investments.

Coming Soon
Scope & Traction

Expanding our footprint across strategic luxury markets

Target Strategy

7-10 Operators

Focusing on North Los Angeles, South San Diego, Las Vegas, and Scottsdale.

Growth Goal

~300 Cars

Target network size by Q2 2027 to achieve critical mass.

Hub Rollout

SoCal (Live)
Las Vegas & Scottsdale (Next)
Current Test Fleet
LIVE
10Cars
$70k - $100k/ Month Gross Revenue
Interest List
WAITLIST
180+Cars Needed

Demand from 6+ qualified partners

≈ $1.2M - $1.8M/ Month Potential